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Client: Town & Country Pet foods
Brief:
To produce a 20 second and 10 second national commercial for Hi Life cat food.
Our Response:
CAN worked with the agency to develop the concept and storyboard. We then designed and built the sets and filmed the commercial over two days.
Results:
Commercials were screened nationally and sales of HiLife cat food increased by 20%. They were so successful that Town and Country ran them again 6 months later.